Dealer Wins is led by a team of automotive industry veterans with over 50 years of collective experience. Mark entered the industry in 2003, starting in sales and progressing through F&I, Sales Management, and serving as F&I Director for a major auto group, eventually becoming the General Manager of a high-volume metro store. Dan’s career began in the early 1990s as a technician, advancing to leadership roles, including Service Manager and Service & Parts Director at some of the Midwest’s highest-volume dealerships.

In 2015, Mark and Dan joined forces at one of the Midwest’s leading training and consulting companies. There, they discovered a shared passion for driving results and helping others grow. They recognized the value of personalized coaching and consulting, understanding that success in the automotive industry requires tailored strategies rather than one-size-fits-all solutions.

This shared vision led to the founding of Dealer Wins, where Mark and Dan combine their extensive industry experience with a commitment to empowering dealerships and professionals to achieve their full potential. Dealer Wins focuses on delivering customized solutions to improve efficiency, boost profitability, and enhance customer loyalty, providing measurable results for their clients.

Dealer Wins has a clear purpose: to help automotive professionals and dealerships achieve lasting success through hands-on coaching, innovative F&I products, and comprehensive training programs. The team measures its success by the success of its clients and is dedicated to guiding them every step of the way. Dealer Wins invites dealerships to partner with them to unlock their team’s full potential and turn challenges into opportunities for growth.